Home / Academics / Academic Divisions / Business Administration / Courses / Sport Events, Sponsor, Promos

Sport Events, Sponsor, Promos

Course Prefix: 
Course Number: 
Course Credits: 

An analysis of techniques and strategies for publicizing and marketing sport and recreation programs. Focus on public relations and promotion, factors affecting consumer behavior, market management and development of information and marketing plans. Prerequisites: BU 230,

E.g., 07/05/15
E.g., 07/05/15