Global Marketing

Course Prefix: 
BU
Course Number: 
450
Course Credits: 
3

Modification of basic marketing concepts to the global perspective. Differences among markets due to geography, culture, politics, economics, government laws and regulations, and commercial policy and trade practices are emphasized. Prerequisite: BU 230.

Events

Sep
28
September 28
11:30 AM
Wednesday September 28, 11:30am
Christ the King Chapel, 3rd Floor Admin Bldg.
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