Global Marketing

Course Prefix: 
BU
Course Number: 
450
Course Credits: 
3

Modification of basic marketing concepts to the global perspective. Differences among markets due to geography, culture, politics, economics, government laws and regulations, and commercial policy and trade practices are emphasized. Prerequisite: BU 230.

Events

Oct
21
October 21
4:30 PM
Saturday October 21, 4:30pm
Christ the King Chapel
E.g., 10/21/17
E.g., 10/21/17